As a data science major, I’ve found myself often wondering what the most valuable questions to be asking are, what value does this data provide to the world at large? In her new post, Bonnie Porter provides us with the most recent usage statistics circulating in the world of social media, including the average number of social media accounts one has. She outlines which ones are most popular and spends a great deal of time on the demographics of users for each platform.
Key Takeaways:
- The author created this post to inform his readers about some social media stats and facts that would help them in making good social media decisions.
- Taking a bird’s eye view of the Internet and social media usage, it is estimated that the Internet has 4.4 billion users.
- While 45 percent of the people in the world are on social media, it is eighty percent certain that everyone has a social media account.
“As social media marketers, we do our best to be data-informed with the decisions we make for our social media strategy at Buffer.”
Read more: https://buffer.com/resources/social-media-stats-facts
