Blogging can be a great tool for business or getting your name out there. The key is using tactics that actually work. While there are many ways to go about it, certain ways are data driven and will give way to better results. Making sure you publish enough content that your viewers want is important.
Key Takeaways:
- The majority of bloggers spend two hours or less on a typical post.
- The typical blogger published several posts per week. 5% published daily.80% were creating content of 1,000 words or less.
- Social media was the most common promotion tactic, typically used by 94% of bloggers.
“The research indicated more blogging was done during normal work hours. The findings at large inspired Andy to conclude, “Blogging is becoming a more serious, formal discipline.” He also said best practices were emerging.”
https://blog.hubspot.com/marketing/blogging-tactics-produce-results-data