The Character Count Guide for Blog Posts, Videos, Tweets & More

Character counts on blog and social media posts matter. While most people know the character limits or video play time limits for the many channels, few know the sweet spot of most effective character counts or video play times for each. Author Lindsay Kolowich covers all the popular channels such as Twitter, Facebook, and LinkedIn as well as blog posts and reveals the most effective character counts and video play times for each.

Key Takeaways:

“In our own analysis at HubSpot, we found that headlines between 8–12 words in length got the most Twitter shares on average, while headlines with either 12 or 14 words got the most Facebook Likes.”

https://blog.hubspot.com/marketing/character-count-guide