Social media was a big trend setter in 2016 and will be no different in 2017. Live video content is on the rise — in fact, 14% of marketers experimented with it in 2016, according to Social Media Examiner, and 43% plan to use interactive video this year. Social media ecommerce will become a powerful avenue for sales in 2017.
Key Takeaways:
- It’s the start of another year, which means you’re probably back in the office after vacation, hard at work on your New Year’s resolution.
- While there are a ton of streaming sites and platforms out there, both Periscope and Facebook Live are among the most popular — and they have the numbers to prove it.
- Good question. First and foremost, you’ll want to consider where your audience already spends time on social media — and try to connect with them on those networks.
“While there are a ton of streaming sites and platforms out there, both Periscope and Facebook Live are among the most popular — and they have the numbers to prove it.”
https://blog.hubspot.com/marketing/social-media-predictions-2017