This talks about the types of blog posts which are shared over and over. These topics are used and reused. One hand you might want to use them so your posts get shared but on the other hand you might want to be more original than that so would avoid using them.
Key Takeaways:
- If you’re a content marketer of any type, you know how crucial it is for your blog posts to make a splash.
- Ultimately, your content must be shared if you want to increase site traffic.
- Obviously, it doesn’t matter how much content you’re putting out if nobody’s reading it. If nobody’s reading it, nobody’s sharing it.
“One piece of advice I always leave my clients with is this: Would YOU want to read your blog if you were the customer?”
https://www.quicksprout.com/2017/04/24/5-popular-blog-post-topics-that-everyone-loves-to-share/